What low-impact means

The ‘impact’ we’re talking about is human impact on nature and on each other, and can be illustrated by comparing our high-impact culture with what we’d like to see instead.



Unhealthy, chemically-grown, processed, overpackaged food

Healthy, local, organic food
fossil-fuel energy

Renewable energy
Identikit homes built by large developers,
from bricks, cement and steel

Unique homes made from local,
natural materials
Shoddy, mass-produced corporate goods, made in sweatshops & flown around the world

Hand-made, quality, local craft
goods that are made to last
Car-based mass transit systems

Getting around sustainably
An economy dominated by a few
giant corporations

An economy dominated by millions of
small businesses
Giant monoculture farms

Smallholdings & small farms
An economy based on gambling and
the quest for perpetual growth

A steady-state economy based on
the needs of local communities
Mortgage debt

Credit card debt


A damaged natural environment

Pristine, biodiverse nature
People’s thinking steered
by corporate media

People thinking for themselves